Sales and Marketing

Entice Your Ideal Client to Meet with You via Your Marketing Materials

Among my favorite kinds of calls and emails are the ones that come from prospects who fit the profile of my ideal client and are reaching out to schedule a meeting with me. It happens all the time. That wasn’t always the case, of course. There was a...

Continue Reading →

One Simple Change That Could Put Tens of Thousands of $$$ in Your Pocket

May 29, 2020 by salimomar - Filed Under: CPA practice development, Grow CPA practice, Money Matters, Sales and Marketing

What if I told you that you could put tens of thousands of additional dollars in your pocket this year – and all it will take is for you to make one simple change? Wouldn’t you do it? Of course, you would. That’s why I know that starting...

Continue Reading →

7 Tips for Effortlessly Crafting Effective Marketing Messages

April 10, 2020 by salimomar - Filed Under: Accounting marketing, CPA Firm Marketing, Marketing, Sales and Marketing

Marketing can take many different forms, from direct mail postcards to web page copy; from social media to podcasting and so much more. What every marketing method has in common is a crafted message. Even if you’re handing out fliers on a street corner, you have to decide...

Continue Reading →

CRM Systems Are Becoming Essential for CPA Firms

March 20, 2020 by salimomar - Filed Under: Accounting marketing, CPA practice development, Grow CPA practice, Sales and Marketing

What is a “CRM” system and why is it so important to the success of a growing CPA practice? A CRM system is software – specifically, Customer Relationship Management software. At the heart of any CRM system is its database – a hub of customer information. A wide...

Continue Reading →

Comfortable Client Sign-Ups, Step by Step

January 07, 2020 by salimomar - Filed Under: CPA Firm Marketing, CPA practice development, Grow CPA practice, Marketing, Sales and Marketing

You may be caught between wanting new clients and feeling trepidation about signing them up. You might even be beating yourself up about it. Of course, I want a new business. So why do I feel so uncomfortable closing the deal? And how do so many other practitioners find...

Continue Reading →

Entice Your Ideal Client to Meet with You via Your Marketing Materials

One Simple Change That Could Put Tens of Thousands of $$$ in Your Pocket

7 Tips for Effortlessly Crafting Effective Marketing Messages

CRM Systems Are Becoming Essential for CPA Firms

Comfortable Client Sign-Ups, Step by Step

Featured in Accounting Today

Our Members Say

ACCESS YOUR FREE RESOURCE:
The 3 Step CPA Practice Growth Plan

SALIM HAS BEEN PUBLISHED IN